#118: Mark Fershteyn, CEO of Recapped.io — How to Win More & Faster with Mutual Action Plans

B2B sales are becoming more complicated, and more people are involved in purchase decisions than ever before. How you sell can be more important than what you sell! Mark knows sales teams need to win now and can’t wait for things to hopefully get better in 2021. He shows us how to win the deals that matter now using mutual action plans, and how to simplify the buying process and create an easier pathway to sales success.