This week's guest is Tim Clarke of UNCrushed, back as a Greatest Hit for the Sales Leadership Podcast. Tim brings a special story today on an important topic. He believes that salespeople need to be wary of the pressure to win, to be a "crusher," because that kind of success comes with negative effects. Tim says that we are so focused on outcomes that we often lose track of people. Tim's non-profit group, UNCrushed, helps salespeople avoid the negative impact of the "crush it" culture. He talks about how to minimize the soul-crushing rejection, the uncertainty, and the fear in order to be successful and thrive. Tim sums it up with the belief that strength comes from vulnerability. Check out this episode for more information.